Bella works at Sky, Europe’s leading entertainment company. The group serves 21 million customers across five countries: Italy, Germany, Austria, the UK and Ireland.
She is Sky’s Director for Women in Leadership, accelerating the drive to create a gender balance at senior levels within the business.
Prior to this, Bella launched Sky Academy, which aims to help one million young people gain skills and experience by 2020 as part of her role as Director of the Bigger Picture, Sky’s sustainability team. She was also responsible for Sky Rainforest Rescue, Sky’s partnership with WWF to help save one billion trees in the Amazon. Before that, she was Head of Corporate and Financial Communications for Sky.
Before joining Sky in 2007, she worked in Marks & Spencer’s Corporate Communications team and at Tavistock, a leading corporate and financial communications consultancy.
Bella lives in west London with her husband and daughter.