Connected leadership

Keynote Speech by John Browne

Speakers:
Date: 2016-01-11

Lord Brown opened our evening on “Connected Leadership” on the need for business to find new ways of connecting with society. At the heart of his argument lies McKinsey research that shows 30% of the value of a business is determined by its relationship with society. He thanked the VW emissions scandal for proving this theory correct. Drawing insights from his book, “Connect”, he lays out the parameters for the connected era, and calls on businesses to move to a post-CSR era.

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