Keith Weed

Chief Marketing and Communication Officer


As Chief Marketing and Communication Officer (CMCO), Keith is a member of the Unilever Executive and responsible for the Marketing, Communications and Sustainable Business functions. 

His responsibilities are aligned to support Unilever’s vision: to double the size of the business while reducing its environmental footprint and increasing positive social impact.  Keith sees sustainability as a driver of consumer-led profitable growth. He led the creation of the Unilever Sustainable Living Plan (USLP) and has also pioneered new ways of integrating sustainability into the business.

Keith has led a step change in marketing at Unilever, most notably with significant advances in digital marketing and technologies, and has championed the development of brands with purpose through Unilever’s crafting Brands for Life strategy. 

His other interests include: Chair, Consumer Industry Board at the World Economic Forum; Chair, International Board of Business in the Community; member of the Prince of Wales’ Corporate Leaders Group and the Facebook Global Client Council; Non-executive Director of Sun Products Corporation; Fellow of The Marketing Society; Fellow of the Institute of Mechanical Engineers; Freeman of the City of London and Liveryman of the Worshipful Company of Marketors.